20/CENT Retail

20/CENT Retail

Looking Forward to 2024 BYD

Laura Valat Head of Marketing, PR and Digital at BYD Belux

20/CENT Retail's avatar
20/CENT Retail
Jan 15, 2024
∙ Paid

What will you remember of 2023? 
2023 was for BYD an important year. It was the first full year in Europe and on the Belgian market. We saw our network grow from only 1 dealership, BYD Brussels, to a coverage of a BYD dealership in almost every province by end of 2023. Also our range grew and doubled from the first 3 introduction models Atto3 in the C-SUV segment, with the already elected VAB Family Car of the Year right from the start, luxurious sedan Han & 7-seater SUV Tang, to covering more segments with the arrival of the small city hatchback Dolphin, sporty sedan Seal and the D-SUV segment Seal U, who will defend our colour in a very competitive and coveted Fleet market segment. This lineup of 6 premium and affordable models already gave us a very competitive entry in the important fleet market, but also confirmed our affordability toward the private customer. 
  

This post is for paid subscribers

Already a paid subscriber? Sign in
© 2025 Vincent Panneels · Privacy ∙ Terms ∙ Collection notice
Start your SubstackGet the app
Substack is the home for great culture